Features of business models and dynamics of the financial state of British quality publications in 2016-2020

For citation: Filatkina G., Kireeva P. Features of business models and dynamics of the financial state of British quality publications in 2016-2020 // Mediascope, 2022. 2. Available at: http://www.mediascope.ru/2771

© Gelia S. Filatkina

PhD in Philology, associate professor at the Chair of Foreign Journalism and Literature, Faculty of Journalism, Lomonosov Moscow State University (Moscow, Russia), geliafilatkina@gmail.com

© Polina A. Kireeva

Master’s student, Faculty of Journalism, Lomonosov Moscow State University (Moscow, Russia), polinakireeva_msu@mail.ru

Abstract

This article examines business strategies used by the leading quality British newspapers such as The Times, The Telegraph and The Guardian in the digital environment, describes the dynamics of their financial state in 2016-2020, as well as identifies their key risks and plans for further business development. In the introductory part, the authors justify the relevance of the study of business strategies and the financial situation of the British quality press. Then the authors present the theoretical framework of the study, clarifying the meaningы of the relevant concepts and make a brief historical overview of the British press market in the 21st century. The presentation of the research results is preceded by a clarification of the methodological tools. The research allowed the authors to conclude about the mixed nature of business models of the British quality newspapers and highlight the key trends in their market strategies.

Keywords: business model, quality British press, turnover, profit, risks.

Notes

Guardian breaks even helped by success of supporter strategy (2019) The Guardian. May 01. Available at: https://www.theguardian.com/media/2019/may/01/guardian-breaks-even-helped-by-success-of-supporter-strategy (accessed: 10.05.2022).

Guardian Media Group plc (GMG) publishes 2019/20 statutory financial results and announces proposals to position the business for future growth and reduce costs (2020) The Guardian. July 15. Available at: https://www.theguardian.com/gnm-press-office/2020/jul/15/guardian-media-group-plc-gmg-publishes-201920-statutory-financial-results-and-announces-proposals-to-position-the-business-for-future-growth-and-reduce-costs (accessed: 10.05.2022).

Guardian reaches milestone of 500,000 regular paying supporters (2017) The Guardian. October 26. Available at: https://www.theguardian.com/gnm-press-office/2017/oct/26/guardian-reaches-milestone-of-500000-regular-paying-supporters (accessed: 10.05.2022).

Major cyber attack disrupts internet service across Europe and US (2016) The Guardian. October 21. Available at: https://amp.theguardian.com/technology/2016/oct/21/ddos-attack-dyn-internet-denial-service (accessed: 11.07.2022).

News consumption in the UK (2021). Ofcom. Available at: https://www.ofcom.org.uk/research-and-data/tv-radio-and-on-demand/news-media/news-consumption (accessed: 01.05.2022).

Oficial'nyj internet-portal, na kotorom publikuetsja finansovaja otchetnost' kompanij, zaregistrirovannyh v Soedinennom Korolevstve [The official website with published financial statements of companies registered in the United Kingdom]. (In Russian). Available at: https://find-and-update.company-information.service.gov.uk / (accessed: 10.05.2022).

Velikobritanija i sojuzniki razoblachajut rossijskie ataki na razrabotku vakciny protiv koronavirusa [The UK and allies expose Russian attacks on coronavirus vaccine development] (2022) Press-reliz Nacional'nogo centra kiberbezopasnosti VelikobritaniiПресс-релиз Национального центра кибербезопасности Великобритании [Press release of the National Cybersecurity Center]. July 16. (In Russian). Available at: https://www.ncsc.gov.uk/news/uk-and-allies-expose-russian-attacks-on-coronavirus-vaccine-development (accessed: 11.07.2022).

Velikobritanija raskryla sovershjonnye Rossiej kiberataki [The UK exposes Russian cyber attacks] (2018) Press-reliz Nacional'nogo centra kiberbezopasnosti VelikobritaniiПресс-релиз Национального центра кибербезопасности Великобритании [Press release of the National Cybersecurity Center]. October 4. (In Russian). Available at: https://www.gov.uk/government/news/uk-exposes-russian-cyber-attacks.ru (accessed: 11.07.2022).

WSJ: News Corp podvergsya kiberatake [WSJ: News Corp has been subjected to a cyberattack] (2022) TASS. February 04. (In Russian). Available at: https://tass.ru/ekonomika/13622289/amp?utm_source=google.ru&utm_medium=organic&utm_campaign=google.ru&utm_referrer=google.ru (accessed: 11.07.2022).

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