For citation: Aslanov I.A. (2018) Teksty anonimnoy kommunikatsii kak otrazhenie massovogo soznaniya pol'zovateley internet-resursa (na materialakh saytakopipasta.ru) [Texts of Anonymous Communication as a Reflection of Mass Consciousness of the Internet Resource Users (on the materials of the web-site kopipasta.ru)]. Mediaskop4. (in Russian). Available at: http://www.mediascope.ru/2487
DOI: 10.30547/mediascope.4.2018.5
© Ivan A. Aslanov
PhD student at the Department of Sociology of Mass Communications, Faculty of Journalism, Lomonosov Moscow State University (Moscow, Russia), ivaslanov@gmail.com
Abstract
The article examines the prospects for studying the mass consciousness of the Internet audience using the content-analysis of user generated web-texts. Within the paradigm of Russian sociologist Boris Grushin, the author describes the "subject variety" of mass consciousness exemplified by a case of one of the local segments of the Russian Internet. The data of content-analysis is used to show that "subject variety" reflected into the web-texts can be described as "discontinuous" and "syncretic" (which sustains Grushin theory within contemporary context). The author emphasizes that everyday life experience provides the main part of content for such kind of web-texts. The interpretation allows a hypothesis of special drive existing which encourage users to mediate their everyday life experience during anonymous mass communication.
Keywords: mass consciousness, Internet-communication, mediatization, everyday life.
Notes
Auditoriya pol'zovateley Interneta v Rossii v 2017 godu sostavila 87 mln chelovek [The Audience of the Internet Users in Russia Amounted to 87 Million People]. Mediascope, 2017. Available at: http://mediascope.net/press/news/744498/?sphrase_id=160843 (aссessed: 19.05.2017).
Dannye po auditorii [Audience Informatio]. Mediascope.net, 2017. Available at: http://mediascope.net/services/media/media-audience/internet/information/?arrFilter_pf%5BYEAR%5D=2017&captcha_code=0256f7b4b441154ddfc301aceb90682f&captcha_word=xc58t&set_filter=Y (aссessed: 24.05.2017).
Doverie v obshchestve. O sotsial'nom, mezhlichnostnom doverii i gotovnosti ob"edinyat'sya dlya sovmestnykh deystviy [Trust in Society. On the Social, Interpersonal Trust and Willingness to Unite for Joint Action]. Public Opinion Foundation, 2013, December 19. Available at: http://fom.ru/TSennosti/11253 (aссessed: 01.05.2017).
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https://kopipasta.ru/pasta/15019
https://kopipasta.ru/pasta/54
https://kopipasta.ru/pasta/197
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